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According to XConnect:

T.I. Pressured To Go Pop!
T.I. has apparently been under pressure from his record company to record crossover pop tunes. Hitmaking producer Pharrell says Atlantic Records has been pushing T.I. to change his style on some of the songs for his upcoming release, King Uncaged. Pharrell told MTV: “He’s got songs out there right now that are singles, but, you know, there are pressures in the world, certain things you can’t necessarily control. But his body of work … he’s got a crazy album. I saw, like, 60 records, and almost every record that he played me was really incredible. Then there was the more poppier side of things, where the label kinda puts the gun to your head ’cause they gotta pay their bills…(But) please trust, T.I.’s album is incredible, and he’s an amazing talent…”

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