Sprite is celebrating some of rap’s most revered MCs by immortalizing their lyrics on cans.
As part of its inaugural “Obey Your Verse” Lyrical Collection, the lyrics will be inscribed on limited-edition package designs. The 16 cans feature positive, inspirational words from Drake, Nas, Notorious B.I.G., and Rakim.
The rappers were selected based on their reputation for being true to themselves through their music and advancing the culture. Each artist’s lyrics will appear on individual 12- and 16-ounce cans, 20-ounce bottles, and 12-, 20- and 24-packs of 12-ounce cans, which are available now through the end of summer.
Sprite is no stranger to hip-hop. Nearly 30 years ago, the soft drink maker became one of the first mainstream brands to acknowledge hip-hop’s impact in a television commercial featuring Kurtis Blow.
Get photos of the cans plus more – HERE.
Follow RoDigga @RoDigga on Twitter/Instagram/FaceBook and be sure to tune into the Warm Up Show weekdays 10am-3pm on Z1079!
Sprite Presents: Obey Your Verse – Lyrical Can Collection! was originally published on zhiphopcleveland.com