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In the next episode of Torae’s “Off The Record” docu-series the MC  takes us behind the scenes of recording his album, For The Record.

In episode 3, Torae meets with his business and creative consultants to answer the following questions:  How do we build buzz?  What producers will take us to the next level?  What deal should we go with for distribution? How do we keep the business straight when you’re working with your friends?

Lastly, we follow him into the studio as he records with Large Professor and we finally see how “Norbert” came to be.

 Off The Record drops 8.28 and is available for pre-orderFor The Record is in stores and online now.

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Have you missed the past episodes of “Off The Record”? Watch them here:

Rapper Torae Shares How Fatherhood Impacted His Career Choice [VIDEO]

Torae Talks Losing Vision In Left Eye, Gun Violence In Projects [VIDEO]

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Torae’s Lawyer Keeps His Business From Getting Personal [VIDEO]  was originally published on